Multiply Your Message.
Stack More Sales.
7Fold is a creative agency for B2B tech companies that want to scale and improve their digital advertising program. Using the psychological principles of repetition, we ensure your audience not only sees your message, but remembers it, understands it, and acts on it.
How? By expanding a single brand message or value prop into seven ads—each from a unique angle—delivered every month.
Why 7Fold? We Turn Psychology Into Strategy.
It’s a simple truth backed by science: the human brain needs to see a message seven times before it sinks in. At 7Fold, we’ve built our entire approach around this principle.
Our campaigns improve ad performance by delivering your core go-to-market message from seven distinct angles and content types—reinforcing it at every stage of the funnel.
See The 7Fold Process
We collaborate closely with your growth and product marketing teams to align on strategy and messaging for each campaign. Together, we’ll ensure every campaign supports your business goals and brand narrative. Here’s an example of a campaign that uses multiple creative tactics, content formats, and funnel stages.
GTM Message: Nectar reduces turnover through better employee recognition
Client: Nectar, an employee recognition platform
Ad 1 - Thought Leadership
Links To: Content
Ad 2 - Problem Awareness
Links To: Product Page
Ad 3 - Solution Awareness
Links To: Product Page
Ad 4 - Product Differentiation
Links To: Product Page
Ad 5 - Use Case
Links To: Customer Story
Ad 6 - Social Proof
Links To: Lead Gen Form
Ad 7 - Brand Differentiation
Links To: Lead Gen Form
Results:
Within six months, Nectar’s paid social channel saw 102% more engagement, a 305% increase in demo volume, and a 74% decrease in cost per demo.
Seven Ads. Even More Benefits.
Sticky Messaging
Repetition builds recall. Using seven angles makes it stick.
Clarity, Not Chaos
Increase performance with a single-minded campaign.
Clear Tests & Results
Forget A/B tests. Measure messaging at a macro level.
Campaign Catalogue
Tell your full story over time while building a library of ads.
Ready to 7X Your Ad Creative? Contact Us.
Fill out the form, and we’ll be in touch to schedule a quick call to explore how we can collaborate.
